17 Ingenious Ideas That Took Advertising to a Whole New Level


Creative advertising always attracts your attention, so it’s clear why many brands strive to come up with novel ideas and innovative approaches to marketing their products. Sometimes you have to give credit where it’s due, and in many cases these guys achieve exactly what they set out to do — and to brilliant effect.

We put together a few of the best examples we could find for you to appreciate. Some are striking, others are funny, still others are incredibly inventive — all all of them perform their task brilliantly!

A clever use of hand grips on public transport by watch company IWC